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Where's Waldo? is a sucessful media franchise created by British illustrator Martin Handford. The series debuted in 1987 with the release of Where's Waldo?. The book introduced readers to Waldo, a distinctively dressed man, as he sets off on "a world-wide hike". The book was soon followed by the release of Where's Waldo Now (1988) and The Great Waldo Search (1989).
As more books were released the cast of characters grew as well - including Wizard Whitebeard, Wilma, Wenda, Woof, Odlaw and the Waldo Watchers. More Waldo books followed - such as Where's Waldo in Hollywood, The Wonder Book and The Great Picture Hunt!.
Waldo soon became a huge pop-culture sensation in the early 1990s. The world was swept with "Waldo-mania". The franchise grew to include video games, books, magazines, toys, comics, and even an animated television series.
For some more information on the Where's Waldo franchise, be sure to visit FindWaldo.com.